What started as a talent for sewing became an idea when Deb made a memory bear for the first time. Having been talented and creative at stitching for the better part of her life, what used to be cross-stitched pictures for her parents’ wall at home has now turned into a labour of love to provide upcycled, reusable items for everyone. From doggie bow ties, to bottle bags, to stoma bags all the way to memory bears, nothing is impossible with an embroidery machine, careful hands and lots and lots of fabric.

All products are made using as much upcycled fabric is possible , from cotton to denim. This does mean that sometimes, there will be items and fabrics that are unavailable due to limited stock. You can, however, rest assured that every product is carefully handmade stitch-by-stitch, with awareness for the environment in ensuring there is little to no fabric wasted.